Navigating the site www.matchplat.com (hereinafter also referred to as the “Site”) involves the receipt of cookies.
Cookies may collect information and personal data such as IP address, nationality, city, date/time, device, browser, operating system, screen resolution, navigation source, pages and number of pages visited, duration and number of visits.
Matchplat S.r.l. – Company subject to management and coordination by Mobo Holding S.r.l., con sede in Adro (BS), via Lega Lombarda 6, in persona del suo legale rappresentante p.t., Titolare del trattamento dei dati personali degli Interessati, fornisce le seguenti informazioni relative all’utilizzo dei cookie.
Per qualsiasi richiesta e/o ulteriore informazione, l’Interessato può contattare l’indirizzo firstname.lastname@example.org
1.What are cookies
Cookies are short text strings that websites visited send to the user’s terminal or device where they are stored and then retransmitted to the same websites on subsequent visits.
Cookies (and/or similar technologies such as, for example, SDK technologies for the mobile world) can be stored permanently on the user’s device and have a variable duration (persistent cookies), or they can be deleted when the browser is closed or have a limited duration (session cookies).
Cookies may be installed by Matchplat (first party cookies) or by other parties (third party cookies).
Cookies are used for different purposes as detailed below.
For profiling activities, personal data collected through cookies are processed for a maximum period of 12 months from the moment consent to the processing is given.
2. Performance cookies
- First-party cookies and their purposes.
The main functions of the cookies installed when navigating on the Matchplat platform are: a) technical, i.e. they are used for purposes related to the provision of the Service and to allow or improve navigation on the publishers’ websites or to store searches; b) analytical, to collect statistical information on the use of the Service by users (e.g., number of visitors, pages visited, etc.).
In particular, for the purposes of improving the Service and user navigation, the platform uses the tools of Google Analytics, Zendesk (including the Zopim tool), Leadchampion.
Matchplat’s use of these technologies does not allow the user to be identified, but only provides statistical information of various kinds and is governed by the privacy policies of the aforementioned companies.
- Third-party cookies and their purposes.
Matchplat is committed to providing useful and relevant advertising, promotional communications and services to users.
In order to ensure a high degree of correspondence between the contents of the service and advertising, Matchplat allows the delivery of advertisements and the installation of advertising profiling or retargeting cookies by the following parties:
– Google Analytics
Through these technologies, advertisers are able to offer ads based on interests associated with online activities that do not allow Matchplat to personally identify users, such as searches performed, page load frequency or activity on other partner websites. Advertisers may also offer ads based on users’ previous activity on their websites. This information is handled separately from the identifying data held by Matchplat.
The user may, at any time, disable the cookies installed by these third parties by selecting the links above.
In addition, cookies especially designed for ‘social networks’ may be activated. They allow the user to interact via social networks (Facebook share function, Instagram share function, WhatsApp share function, Pinterest share function, Linkedin share function etc..). When a page contains this command, a direct connection to the selected social network is established.
On the first visit to the Website, as well as at any time thereafter, the user may refuse or revoke consent to the installation of first-party cookies.
With reference to first party cookies, for purely technical and analytical functions, consent is not required and therefore neither is the option to revoke the same. These cookies, in fact, serve to carry out navigation or to provide the service requested by the user and, without them, some operations could not be carried out or would be more complex and/or less secure.
For profiling functions, on the other hand, express consent must be given by the user.
For third-party cookies that allow profiling by the respective Data Controllers, on the other hand, please note that you can revoke your consent via the following links:
– Google Analytics: https://tools.google.com/dlpage/gaoptout;
– Zendesk: https://optout.aboutads.info/?c=2&lang=EN
Moreover, cookies can be completely deactivated by the browser using the appropriate function provided in most browsers.
You should be aware, however, that by deactivating cookies, some of Matchplat’s functionalities may not be usable.
Below are links to the information notices of the main browsers for further information on deactivating cookies: Chrome, Firefox, Internet Explorer, Safari, Edge.
Learn more about cookies and how to opt-out.
European Interactive Digital Advertising Alliance (EDAA)
Network Advertising Initiative (NAI)
Interactive Advertising Bureau (IAB)