Thanks to the constant work of experts and enthusiasts, today craft distilleries are a strongly rooted reality in Italy: the market has grown by 25% over the last 3 years<\/strong>, offering an increasingly wide range of products.<\/p>\n Among the most representative beverages, it is impossible not to mention gin<\/strong>, whisky<\/strong> and grappa<\/strong>, which have always been an essential part of Italy’s food and wine heritage.<\/p>\n What are the characteristics that make the offer unique? And how can companies aim to grow?<\/p>\n Among the factors that distinguish the sector, there is certainly the high quality<\/strong> of the offering. Attention to detail at every stage of the production process has enabled many companies to establish themselves on international markets.<\/p>\n The phenomenon closely concerns products such as gin<\/strong><\/a>: there are over 200 specialised labels active in Italy<\/strong>.\u00a0This is a real boom, thanks to the continuing success of this drink all over the world.<\/p>\n The Italian offer stands out in this field thanks to its raw materials<\/strong>, which are unique in terms of taste<\/strong> and organoleptic properties<\/strong>.<\/p>\n The production of single malt<\/strong> scotch whisky<\/strong>, once considered a niche product and now increasingly appreciated by consumers, is also at the forefront. Its rediscovery in the last 10 years has been accompanied by that of rum<\/strong>, whose production has seen recent growth in Italy.<\/p>\n It is impossible not to mention grappa<\/strong>, the jewel in the crown of Italian spirits, the fruit of centuries of a tradition today kept alive by more than 100 specialised distilleries.<\/p>\n The creators of this revolution in the sector are above all small businesses<\/strong>, sometimes really microscopic: today over 80% of Italian companies have fewer than 10 employees<\/strong>. The percentage rises to 95%<\/strong> if we consider companies with fewer than 50 employees.<\/p>\n The data show a sector characterised by a strong artisan spirit, which also includes environmental sustainability<\/strong> among its strong points. The raw materials used are often derived from wine-making waste, and the residues can be used for the production of biogas<\/strong> and biomass<\/strong>.<\/p>\n The most recent data available on Distillerie.it<\/a> describes the continued growth of the sector<\/strong>, even in the first quarter of 2021.<\/p>\n The year 2020 was a complex one for companies, with declining orders<\/strong> and cancellation of events such as trade fairs<\/strong>: however, the same period seems to have offered new opportunities for companies.<\/p>\n More and more consumers have turned to high quality products, driving the recovery of a sector that is now looking to the coming months with renewed enthusiasm.<\/p>\n In Italy, between January and March of this year, 58% of companies saw an increase in revenues<\/strong>, thanks in part to the contribution of digital channels. E-commerce<\/strong> is now a fundamental ally for the world of distillation, able to strengthen the commercial strategies of companies.<\/p>\n Now more than ever, giving continuity to this path of development means adopting new strategies<\/strong> that do not only include marketplaces and online sales.<\/p>\n Very often, in fact, the small distilleries that populate the market struggle to identify the right people with whom to build valuable relationships<\/strong>: one example is importers, who are essential for the internationalisation of companies.<\/p>\n Knowing where those most suited to manufacturers’ needs are concentrated is essential for those who have made quality a daily practice.<\/p>\n![\"Settore](\"https:\/\/www.matchplat.com\/wp-content\/uploads\/2021\/11\/distillatorio-2-1.png\" "\\"Matchplat\\"")
<\/p>\nHigh quality, small companies and an eye for sustainability<\/h3>\n
Italian craft distilleries: a steady growth<\/h3>\n