In any sector, it is increasingly important to make\u00a0decisions based on up-to-date information<\/strong>\u00a0that can generate a positive ROI.<\/p>\n Gaining a\u00a0competitive advantage<\/strong>\u00a0depends not only on the ability to collect and store data, but also to work it properly to obtain\u00a0value information<\/strong>. Big Data does not only mean large amounts of data, but above all data of different types analysed in real time to become knowledge.<\/p>\n While these elements have been part of big companies’ strategies for a long time,\u00a0SMEs may find it difficult<\/strong>\u00a0to integrate them into their daily operations. The lack of sufficient knowledge to develop the business internally, the difficulty in finding the right skills and the associated costs may discourage many small and medium-sized enterprises.<\/p>\n As a result, only a few of these companies have so far adopted a\u00a0data-based strategy<\/strong>\u00a0that is effective and capable of seizing new business opportunities: a fundamental step, especially in a context like Italy, where\u00a0more than 98% of active companies<\/strong>\u00a0are classified as SMEs.<\/p>\n The\u00a0benefits<\/strong>\u00a0that such an approach brings are\u00a0multiple<\/strong>: it is possible to\u00a0optimize processes<\/strong>, for example by making it easier to find new business partners thanks to reliable information. Or improve supply and distribution relationships through up-to-date import-export data, or\u00a0map entire geographical areas<\/strong>\u00a0to discover the concentration of competitors in the countries best suited to your business.<\/p>\n All these processes need to be supported by\u00a0accessible and correct information<\/strong>, so that SMEs have all the\u00a0flexibility<\/strong>\u00a0they need to be able to act in a timely manner, given\u00a0lower budgets<\/strong> and often limited timeframes to make decisions.<\/p>\n Matchplat understands the importance of this need and has developed its services to support small and medium-sized enterprises in developing information-based strategies\u00a0exhaustive and accurate<\/strong>. Through a\u00a0integrated and accessible offer<\/strong>, we aim to transform data into a truly useful resource for any business, making the B2B market accessible to all businesses.<\/p>\n Thanks to specific analysis services, the aim is to go\u00a0beyond the mere provision of data<\/strong>, providing companies with an\u00a0up-to-date information heritage<\/strong>, in order to provide management staff and entrepreneurs with information that can have an impact on their business.<\/p>\n Whether it is to\u00a0internationalise your business<\/strong>\u00a0by finding new distributors, find out the\u00a0trends of export<\/strong>\u00a0of a commodity or get the\u00a0contacts of key figures<\/strong>\u00a0within other organisations, a well-designed\u00a0data strategy<\/strong>\u00a0can make a difference, allowing you to get the right information when you need it.<\/p>\n The best way to develop it? Rely on a\u00a0team with a solid background<\/strong>, where ICT and business knowledge combine with the communication skills needed to respond adequately to the needs of each company. In this way it is possible to overcome any lack of technical skills, without incurring in high costs that most SMEs may not be able to sustain.<\/p>\n<\/div>\n<\/div>\n <\/p>\n","protected":false},"excerpt":{"rendered":" Today the\u00a0data\u00a0are\u00a0fundamental. In any sector, it is increasingly important to make\u00a0decisions based on up-to-date information\u00a0that can generate a positive ROI. Gaining a\u00a0competitive advantage\u00a0depends not only on the ability to collect and store data, but also to work it properly to obtain\u00a0value information. Big Data does not only mean large amounts of data, but above all […]<\/p>\n","protected":false},"author":7,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","footnotes":""},"categories":[20,13],"tags":[],"class_list":["post-896","post","type-post","status-publish","format-standard","hentry","category-digital-solutions-for-b2b","category-portfolio-en"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.matchplat.com\/en\/wp-json\/wp\/v2\/posts\/896","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.matchplat.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.matchplat.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.matchplat.com\/en\/wp-json\/wp\/v2\/users\/7"}],"replies":[{"embeddable":true,"href":"https:\/\/www.matchplat.com\/en\/wp-json\/wp\/v2\/comments?post=896"}],"version-history":[{"count":0,"href":"https:\/\/www.matchplat.com\/en\/wp-json\/wp\/v2\/posts\/896\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.matchplat.com\/en\/wp-json\/wp\/v2\/media?parent=896"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.matchplat.com\/en\/wp-json\/wp\/v2\/categories?post=896"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.matchplat.com\/en\/wp-json\/wp\/v2\/tags?post=896"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}![\"Data](\"https:\/\/www.matchplat.com\/wp-content\/uploads\/2020\/09\/DATA-STRATEGY-2.png\" "\\"Matchplat\\"")
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