Project Description
Country
Italy
Services used
Explore + Linked
Objective
Search for partners
Strategy
An agency specialized in advertising campaigns wanted to increase its return on investments in Russia. The aim was to obtain more conversions from contacts in line with the agency customers’ goals. After identifying several target companies and generating a database of profiled contacts through Explore, the agency used Linked to develop a system to import data directly into its advertising account. In this way the agency was able to improve the quality of contact requests, obtaining more conversions and reducing the cost of the activity.